发行数量及城市分布
CIRCULATION AND DISTRIBUTION
| 华东区 East China |
58,000 |
35% |
| 上海 Shanghai |
35,000 |
21% |
| 杭州 / 宁波 / 温州 Hangzhou / Ningbo / Wenzhou |
11,000 |
7% |
| 南京/苏州/无锡 Nanjing / Suzhou/Wuxi |
10,000 |
6% |
| 合肥 Hefei |
2,000 |
1% |
| 华南区 South China |
35,300 |
21% |
广州Guangzhou
|
22,300 |
13% |
| 深圳 Shenzhen |
5，000 |
3% |
| 厦门/厦门/福州 / 东莞 Xiamen / Fuzhou / Dongguan |
5，000 |
3% |
| 海口 / 三亚 Haikou / Sanya |
3，000 |
2% |
| 华北区 North China |
43,400 |
26% |
| 北京 Beijing |
32,000 |
19% |
| 天津 Tianjin |
6720 |
4% |
青岛 / 济南 / 石家庄 Qingdao / Jinan / Shijiazhuang |
5,000 |
3% |
| 西南 / 华中 / 西北 Southwest / Middle / Northwest China |
20,500 |
12% |
| 重庆Chongqing |
3,000 |
2% |
| 成都 Chengdu |
5,000 |
3% |
| 武汉/长沙 Wuhan/Changsha |
6,500 |
4% |
| 昆明 Kunming |
3,000 |
2% |
西安 /兰州 / 太原Xi’an / Lanzhou / Taiyuan |
3,000 |
2% |
| 东北区 Northeast China |
7,800 |
5% |
| 大连 /沈阳 Dalian / Shenyang |
3,200 |
2% |
| 长春Changchun |
3,000 |
2% |
哈尔滨 Harbin |
1,600 |
1% |
| 其它 Others |
3,000 |
2% |
| 总量 Grand Total 168,000 100% |
|
|
赠阅渠道分布
COMPLIMENTARY DISTRIBUTION CHANNELS
- 顶级酒店式公寓及四、五星级酒店；
- 机场贵宾厅 / 头等舱；
- 顶级品牌汽车展厅；
- 高档餐饮场所；
- 高档商厦 / 购物中心（VIP会员）；
- 主要私人会所、俱乐部；
- 金融机构 / 银行；
- 大专院校图书室；
- EMBA管理学院；
- 沪深两地上市公司CEO / CFO / COO / GM等；
- 全球500强在华投资机构CEO / CFO / COO / GM等；
- 在华中外合资企业500强CEO / CFO / COO / GM等；
- 国际EMBA俱乐部会员；
- 政府官员；
- 意见领袖；
- 专家学者；
- 广告客户及广告代理公司。
- Leading hotel-style apartments, four-star and five-star hotels;
- Airport VIP Lounges / first-class staterooms;
- Luxury car showrooms;
- High-end restaurants and entertainment venues;
- High-end shops and shopping centers (VIP);
- Major private lounges and clubs;
- Finance Companies / Bank;
- University Libraries;
- School of management for EMBA;
- CEO / CFO / COO / GM of listed companies in Shanghai and Shenzhen;
- CEO / CFO / COO / GM of Chinese firms with Fortune 500 investment;
- CEO / CFO / COO / GM of top 500 Chinese joint ventures;
- Members of International EMBA clubs;
- Officers;
- Opinion leaders;
- Scholars,experts and professors;
- Advertisers and advertising agencies.
发行渠道分布 DISTRIBUTION CHANNELS
零售占发行总量的48%，订阅占发行总量的35%，赠阅占发行总量的17%；
其中在零售管道中：
- 书报摊、书报亭等，约占零售量的48%；
- 机场、地铁、酒店等，约占零售量的35%；
- 书店、大型超市、连锁便利店等，约占零售量的17%.。
Retail 48%, Subscription 35%, Complimentary Copies 17%.；
Retail Distribution Channels:
- Newsstands and news booths account for 48% of retail sales;
- Airports, subways and hotels account for 35% of retail sales;
- Bookstores,large supermarkets and convenience stores chains account for 17% of retail sales.